Betsey Johnson Baby Launches At Babies “R” Us Stores

3There’s no doubt that Betsey Johnson–the iconic fashion designer and NYC mom (and grandmother)–knows how to blend cuteness, kitsch, and style for looks that are 100 percent original. And now, even babies and toddlers can get in on her super-fun brand of chic!

As of Tuesday, July 12, Betsey Johnson Baby–Johnson’s first-ever baby collection–is now available exclusively at Babies “R” Us stores nationwide! “I am thrilled to partner with Babies R Us on launching my first baby collection! I can’t wait to see my designs on little kiddos everywhere,” Johnson says.

The collection includes adorable items infused with punk rock elements like faux leather vests and accents, letterman jackets, and roses and leopard print, as well as girly looks like kissy-lip tutus, rose gold skirts, and plush puffer vests.

Pieces also come in matching sets making everything oh-so-easy on mom and dad when it comes to getting baby dressed. Pieces retail for $24.99-39.99.

To learn more about Betsey Johnson, visit!

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