Burp Cloth Factory Creates Fabrics The Whole Family Will Love

As a special preview of the LA Baby Show, coming up on the weekend of November 5-6, we have interviewed or profiled many of the Show’s vendors and participants. You can read all about them on this Show blog, but of course the real fun is experiencing the Baby Show in person.

Tickets to the Baby Show are $30 per family, and $20 per individual, and can be purchased here.

Burp Cloth Factory Creates Fabrics The Whole Family Will Love

No one really thinks about burp cloths. For experienced families, burp cloths are just any sweater or towel lying around the house. For a long time, no one put any care in to burp cloths – why bother when they will be covered in spit-up and eventually thrown out? Now, Burp Cloth Factory has decided to come to America with their soft and long-lasting burp cloths look great too!

To learn more, we spoke with Austin and Annette Seier, members of the Burp Cloth Factory team.

For someone unfamiliar with Burp Cloth Factory, how would you describe the company’s mission and core offerings?

The name says it all! We make burp cloths, lovingly called Nuschel, and are committed to each child that enjoys a Nuschel. Each Nuschel is handmade in the United States from imported fabric produced at a mill in the Swiss Alps since 1808. We are a family-owned and operated business that proudly serves your family with a tradition we brought to the United States. Our eco-friendly cloths are very practical and stylish. A gentle wash keeps the Nuschel fresh and in your family for generations and out of landfills.

What is the background of Burp Cloth Factory? When did it start, and how has it evolved since then?

The Nuschel was “born” in Switzerland over 20 years ago. When my children were younger, I wanted an easy care cloth that was safe for babies and good for the environment. I never liked the traditional burp cloths and looked for a versatile fabric that was soft, colorful, and reusable. My Nuschels were popular among friends and families. Many years later when I shared one with an American friend, they immediately fell in love with it. That’s when I realized that our family tradition should be shared with the world.

What are the most popular and/or newest products from Burp Cloth Factory?

While we offer seasonal colors and embroidered designs, our signature product is the Nuschel. The bare Nuschel is perfect for everyday use, but our monogrammed and embroidered pieces are great for holidays and special occasions, such as baby showers and birthdays.

What sets Burp Cloth Factory apart from other baby product companies?

Our Nuschels will be in your family for generations. From their given “burp cloth” use to the sentimental family of a security cloth, babies and moms alike love them. With each wash, the Nuschel will soften and remain vibrant and bright. The Nuschels do more than just coordinate with your baby’s look and protects its clothes; the color can even improve your baby’s mood from calming them to bringing out energy. We hand-finish each Nuschel and uniquely package it for your baby to enjoy.

What can parents expect to see from Burp Cloth Factory at the LA Baby Show?

Visit our booth for a chance to win a free Nuschel Burp Cloth Set, and to meet our Nuschel Mascot. We will also have our full 30-plus color Nuschel collection and many different embroidery designs on display for purchase. We invite everyone to stop by our booth and experience #NuschelFashion.

To find out more, check out burpclothfactory.com