Feel Chic And Sexy In Hotmilk’s Maternity Lingerie

RESIZE-HOTMILK-VanessaHeroand-logo-300x199Typically, the maternity and nursing lingerie offered in the marketplace look old-fashioned and frumpy. For the modern day, chic woman, those choices are uninspiring. Hotmilk, an award-winning lingerie brand, wants to change that. Founded by two moms, the celeb-approved brand designs stylish and practical lingerie so expectant and new mommies can feel fabulous, empowered, and sexy. And to help new mommies on their fitness journey, Hotmilk created a nursing sports bra. Between the leopard prints and lace patterns, moms will feel glamorous inside and out!

Hotmilk will be at the 2017 LA Baby Show, on November 4 and 5, at the Magic Box at the REEF, in DTLA, when the nation’s largest show for expectant and new families returns to Los Angeles. A family-friendly mega-event featuring everything to do with maternity, baby, and toddler – from top products to trusted parenting experts – the LA Baby Show will welcome thousands of expectant and new parents from Los Angeles County, the surrounding counties, and beyond!

Tickets to the LA Baby Show are $30 per family, and $20 per individual.

FOR TICKET INFO & OTHER BABY NEWS: To be alerted when tickets first go on sale, and to plug into other news, trends, and resources of interest to expectant and new families in LA,  sign up for our free LA Baby Newsletter.

We spoke with a member of the Hotmilk team, Michelle Radley, to learn more about the brand and what new parents can expect at the LA Baby Show.

For someone unfamiliar with Hotmilk, how would you describe the company’s mission and core offerings?

Designed by mothers for mothers, Hotmilk has revolutionized the nursing lingerie market with its provocative and fashion forward styling. Hotmilk offers premium products at accessible prices, and our philosophy is to celebrate and empower women via a fresh, creative approach. Our goal is to create an exquisitely sophisticated nursing lingerie brand that’s empowering, feminine, practical, and sexy!

Tell us about Hotmilk’s background. When did Hotmilk start? How has it evolved over time?

When pregnant with her first child, co-founder Lisa Ebbing felt limited by the uninspiring choices of maternity lingerie on the market. She teamed up with longtime, like-minded friend, Ange Sloan, and Hotmilk is now stocked in an impressive 47 countries, six continents, and over 800 retail stores. The progressive business impacts the lives of hundreds of thousands of women around the globe and is embraced by Hollywood celebrities, international fashion magazines, and worn by everyone, from the chic fashionista to the girl next door.

What are the most popular and newest products from Hotmilk?

Our most popular item is the My Necessity Hospital/Sleep/Yoga Bra. It stretches and grows up to three cup sizes so it’s the ideal style for when you’re about to give birth and through those initial weeks after your baby’s arrival when things are changing. Our newest development is in the nursing sports bra realm. All mothers want to regain their fitness so it’s a natural step for us to now offer high impact and low impact sports bras for nursing mothers.

What sets Hotmilk apart from other maternity and nursing lingerie brands?

In a sea of dull, old-fashioned nursing bras, Hotmilk is empowering, feminine, practical, and sexy!

What can parents expect to see from Hotmilk at the LA Baby Show?

Our critical focus for the show is to guide mothers into the right bra for the right stage of their motherhood journey. We’ll be offering advice on how to correctly fit bras and we’ll help mothers figure out what bras are best suited for them based on the stage they are at with their pregnancy/breastfeeding. We believe you need three bras: one on the body, one in the drawer, and one in the wash. To complement this, we have a special Baby Show offer for all moms: Buy two nursing bras and get a third one free!

To learn more about Hotmilk, check out hotmilklingerie.com.

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